For every kind of dog day.

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A happy golden cocker spaniel enjoying an ear scratch on a blue sofa at home

Calming chews for dogs

For every kind
of dog day.

Meet Houndday calming chews, for the dog you know by heart.

Sound familiar?

Some days feel bigger than others.

The doorbell. A noisy evening. A change in routine. Start with what your dog is telling you.

A painted doorbell with a butter-yellow button.

A house full of hellos.

Visitors arrive. The doorbell goes again. Your dog might welcome everyone, or need a quiet place of their own.

Make room for them
A spaniel curled up in a cosy bed.

A louder kind of evening.

Fireworks and sudden sounds can be unsettling. Preparing a familiar, comfortable space is a useful first step.

Plan a quieter evening
Walking shoes and a loosely looped dog lead.

A change to the usual.

Different plans can change your dog's day, too. Notice how they respond, especially when they're left alone.

Take it at their pace
A golden spaniel lying on its back with eyes closed, enjoying a belly rub at home

Same wonderful dog.

Meet the chews

A little chew. Plenty of good questions.

Choosing a supplement for your dog? Start with the ingredients, directions and details that matter to them.

01What's actually in it?

Look for the full composition, ingredient amounts and flavourings. Share the label with your vet, especially if your dog takes medication or has a food allergy.

02Is it right for my dog?

Check age guidance, weight-based directions and cautions. Suitability depends on the formula and your dog's health. Ask your vet before adding a supplement to their routine.

03Will my dog want to eat it?

Flavour, size and texture matter, especially for a picky eater. Check the product photographs and label, or ask us a question.

04What will it cost over time?

Compare the price with the number of chews your dog needs under the label directions. The full price, pack count and delivery options will be available before you order.

Explore the chews

One-time orders. You decide when to reorder.

A closer look at the research

Understanding comes first.

Dogs show worry in different ways. Research and practical care guidance can help you ask better questions about what your dog needs.

13,715

dogs in one Finnish study

Researchers studied seven anxiety-related traits using an online questionnaire completed by dog owners.

The findings show how varied these behaviours can be. This was an owner-reported sample in Finland, not a diagnosis of every dog or a test of calming chews.

Salonen et al., Scientific Reports, 2020

Reading their signals

Look at the whole dog.

Body language makes more sense in context. Give a worried dog space, and talk to your vet about changes in their usual behaviour.

Dogs Trust: body language

Putting supplements in context

The evidence deserves a close read.

AAHA's 2015 behaviour guidelines noted limited evidence for nutraceuticals. Ask what has been studied in the actual product, and how it fits into your dog's care.

Read the AAHA guidance

These sources explain dog behaviour. They are not studies of Houndday chews or endorsements of Houndday.

Small things, thoughtful care

Start with their day.

A few practical places to start, with guidance you can read in full.

01

A little preparation helps.

Make a plan before the fireworks begin.

  1. Set up a familiar safe space.Put their bed and favourite things somewhere they can choose to retreat.
  2. Soften the outside noise.Close curtains and windows. Keep familiar music or the TV at a comfortable volume.
  3. Let them choose their comfort.Stay calm. Let them hide if they want to, and ask your vet for advice if noise frightens them.
RSPCA: preparing for fireworks
02

Every hello can wait.

Give your dog room to decide how close to be.

  1. Keep a quiet place available.Your dog should be able to move away from a busy room.
  2. Notice their signals.Watch their whole body and what is happening around them. Turning away or trying to leave can mean they need space.
  3. Let them take a break.Give a worried dog distance from what unsettles them. Get professional advice if fear keeps returning.
Dogs Trust: fear and big emotions
03

Go at your dog's pace.

Difficulty being alone deserves patient, individual help.

  1. Notice what happens when you leave.A camera can help you see signs of distress you might otherwise miss.
  2. Work within what they can cope with.Avoid leaving them long enough to become distressed. Arrange help while you work on a plan.
  3. Bring your vet into the conversation.They can check for health problems and help you find a qualified behaviour professional.
Dogs Trust: separation anxiety

Sudden changes, panic or risk of injury need your vet's help. These ideas are general guidance, not a diagnosis or a treatment plan.

A painted illustration of a floppy-eared dog relaxing beside their person in a garden

The Houndday way

You know that face by heart.

The head tilt. The hopeful look at your lunch. The favourite spot that's somehow always your spot.

They're family. Houndday starts there, with care that respects their personality and information that helps you choose.

Get to know Houndday

Good questions

A few things you might be wondering.

Visit Houndday Help
Can I order the chews yet?

Check the chews page for the current price and availability. Choose an available option and your quantity to add it to your bag.

Will the chews help my dog?

We can't promise a result. Suitability and any benefit depend on the finished formula and your dog's needs. Product-specific evidence hasn't been published yet. Your vet can help you decide what care is appropriate.

Will they change my dog's personality?

We love dogs for who they are. We can't make a no-drowsiness or side-effect claim before the formula and evidence are confirmed. Check the full label and speak to your vet about anything you notice when using a supplement.

What about allergies or medication?

Ask your vet to review the full composition before use if your dog takes medication, has an allergy or has a health condition. Ingredients and flavourings will be listed before the chews are available.

Do I have to subscribe?

No. Launch purchases will be one-time orders. You choose whether and when to order again.

Can a chew replace training or veterinary care?

No. Fear, panic and changes in behaviour deserve proper assessment. A supplement should only be considered as part of a care plan that's suitable for your dog.

Where can I ask something else?

Visit Houndday Help or contact us with a product question. If you're worried about your dog's health or safety, contact your vet.

We're all ears.

You, your dog. We're listening.

Something on your mind? Bring us your questions.

Talk to Houndday

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Your bag is all ears.

A little something for your dog starts here.

Explore the chews